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PROOF

Real work, real outcomes.

These are past engagements: the businesses, what we built, and what came of it. Some are visibility and reviews, some are full systems we built and ran, some are campaigns that moved real revenue. Different problems, one standard: do the work and show the result.

CASE STUDY · PLUMBING · TREASURE VALLEY, ID

A field-tech review system that scaled four cities to map dominance.

Owyhee Plumbing · Plumbing

Before

Owyhee Plumbing had real coverage across the Treasure Valley, but a thin, uneven review presence that did not match the size of the operation. Four cities of work, and the map did not know it. When someone searched for a plumber nearby, a smaller shop with more reviews often showed up first.

What we did
  • Built a review-collection system the field techs actually use, so a request goes out from every finished job.
  • Scaled the Google Business presence city by city across all four service cities, not just the home base.
  • Held a steady review pace so each city's map presence compounded instead of stalling.
  • Pointed the whole system at one goal: owning the Treasure Valley map.
The result

The field-tech system turned finished jobs into a steady flow of reviews across all four cities. The Google Business locations scaled together, and Owyhee now sits at the top of the map across the Treasure Valley, in the cities that used to belong to smaller shops.

4cities scaled to map dominanceGoogle Business Profiles and geo grids
Local Search Grid
Plumbing, four-city coverage
Engagement
Before
20171920+181920+1820171618141618151720+1817111315121418181918131291015141920+1514137121116201716159111313171719181214151214181820141618141618151920+1820171920171920+
Avg rank 16.2
After
524634635235135246341241353452311414623413135234124242451341353513513524635245246
Avg rank 3.3

Treasure Valley map coverage before and after the field-tech review system. Four cities, top of the map.

Multi-city review and visibility engagement across four Treasure Valley cities.

CASE STUDY · PEST CONTROL · TREASURE VALLEY, ID

Geo-targeted campaigns filled the routes, and the company sold.

White Pine Pest Control · Pest Control

Before

White Pine had trucks to fill and demand that ran uneven by area. Some routes were packed, others ran half empty, and the marketing did not know the difference. Leads came in from anywhere, which meant a lot of driving between jobs and a lot of gaps in the schedule.

What we did
  • Mapped demand by service route and pointed geo-targeted Meta ads at the areas that needed jobs.
  • Backed the ads with direct mail to the same routes, so the density built where the trucks already ran.
  • Filled jobs by location instead of chasing leads anywhere and everywhere.
  • Held the coverage steady so the routes stayed full season to season.
The result

The routes filled by area instead of by luck. Location-dense growth made the book of business predictable and the driving efficient, and that steady growth is part of what carried the company to an acquisition.

Acquiredoutcome of the growthcompany sale
Local Search Grid
Pest control, service routes
Engagement
Before
20+1920+182020+182020+19181916181517191820191315171415152020+1515141012171620+18171610914131820+19181211131015191920191415121416152020+1618191618151720+182020+192020+1920+18
Avg rank 17.1
After
857467468557463564673463536734523647455125358562341475673524536845746357468568574
Avg rank 5

Route coverage before and after the geo-targeted push. Filled by location, not by luck.

Geo-targeted acquisition campaign. Growth contributed to the company's sale.

CASE STUDY · HOLIDAY LIGHTING · TREASURE VALLEY, ID

A two-month push that added about $35K in booked work.

Western Holiday Lighting · Holiday Lighting

Before

A holiday lighting installer with a short, brutal selling window and no machine to fill it. The season lived or died on referrals and whatever last-minute ads they could throw up in November. A great crew with nothing pointing demand at them in time.

What we did
  • Built targeted Meta funnels aimed only at the neighborhoods that buy holiday lighting.
  • Paired the ads with targeted direct mail to the same homes, so the offer hit twice.
  • Ran a yard-sign campaign through completed installs, turning every finished job into a block-level ad.
  • Timed the whole push to the two-month buying window.
The result

The funnels, the mail, and the yard signs worked as one push. In a two-month run the campaign added about $35K in booked installs on the same crew, and the season stopped depending on who happened to refer them.

~$35Kadded revenue, two-month pushcampaign booking totals
~$35Kadded in booked installs, two-month push
Channels
Meta funnels, direct mail, yard signs
Window
Two-month peak
Crew
Same team, more booked work

One coordinated push across three channels, timed to the buying window.

Two-month seasonal campaign. Revenue figure from booked installs.

CASE STUDY · AUTO DEALERSHIP · IDAHO

An in-house acquisition system that tells them which cars to chase.

DesertSales · Auto Dealership

Before

A used-car dealer sourcing inventory on gut feel and relationships. Good instincts, but no system tracking what they acquired, what it cost, or which models the market wanted next. When the right car showed up they moved fast; the rest of the time they were guessing.

What we did
  • Built an in-house inventory acquisition system that tracked every sourced unit, its cost, and its turn.
  • Layered model-demand lists on top, so the buying team could see which models to chase before the lot ran dry.
  • Ran parts of their sales operation directly, so the acquisition data fed straight into how deals were worked.
  • Put the whole pipeline in one place the owner could actually read.
The result

Sourcing stopped being a guess. The team chases the models the data says will sell, backs every buy with real acquisition numbers, and the owner can see the whole pipeline at a glance. The system is theirs now, running in-house.

Every unittracked from acquisition to salethe in-house system we built
They built us a system that actually tells us which cars to go get. We are not guessing anymore.
John, DesertSales
In-houseacquisition and model-demand system, built and running
Inventory acquisition
Tracked end to end
Model-demand lists
Predict what to chase
Sales operations
Run in-house

The acquisition and demand system we built, now run in-house by the team.

Systems engagement. The acquisition system runs in-house today.

CASE STUDY · WINDOW TINTING · TREASURE VALLEY, ID

From hard to find to a steady stream of local tint jobs.

Dark Side Tinting · Window Tinting

Before

A window tint shop with sharp work and almost no local footprint. If you did not already know Alex, you were not finding the shop online. The bays had room and the reputation was there; the searches were going to whoever showed up first on the map.

What we did
  • Rebuilt the local presence around the searches that actually book tint jobs.
  • Turned finished jobs into reviews and photos, so the shop looked as good online as the work looked in person.
  • Ran lead-gen that fed real tint inquiries, not tire-kickers.
The result

The shop went from invisible to a steady stream of local tint work. Alex stopped leaning on word of mouth alone, with local search and lead-gen carrying a real share of the calendar.

Steady flowlocal tint inquirieslocal search and lead-gen
Local Search Grid
Window tinting, local visibility
Engagement
Before
20+20+20+20+20+20+20+2020+20+182020+182020+1920+201918151719162020+20+20151416131720+20+20+20+16151014181820+20+1817171415151920+20201916171916202020+20+182020+182020+20+20+2020+20+2020+20+20+20+
Avg rank 19.4
After
574574635624635636345245257451241464563412525734524146345246353562463564635635745
Avg rank 4.2

Local map visibility before and after the rebuild.

Local visibility and lead-gen engagement.

More results

A few more, in short.

HVAC (subcontractor)

HVAC contractor

An outreach system that reaches area contractors and proves itself when they check.

Outreach and validation now work together. The sub reaches contractors directly, and when those contractors look them up, the credibility backs it up.

Automatedoutreach to area contractors

Automotive (oil change)

Local oil-change shop

More local visibility and a steady climb in reviews.

The shop shows up for nearby searches now, and the review count climbs month over month instead of sitting still.

Steady climblocal reviews

See how you're showing up. Then decide.

A visibility audit of your current footprint across Google and AI search, and whether we're the right fit. No pitch deck, no pressure.

Most engagements run month to month. The work compounds, so the sooner it starts the better.

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TVI, Targeted Visibility IntelligenceTVI, Targeted Visibility Intelligence
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Industries

Water Damage RestorationPest ControlHoliday LightingWindow WashingPlumbingHandyman ServicesAll industries
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Services
SEOGEO (AI search), SEO add-onGoogle + Meta adsSocial Media ManagementCustom Local CampaignCustom builds + CRM
TVI, Targeted Visibility IntelligenceTVI, Targeted Visibility Intelligence

Targeted Visibility Intelligence. Built by operators.

Firm foundation.

Based in the Treasure Valley, Idaho. Serving local businesses across the Pacific Northwest and the Mountain West, from the Treasure Valley to Salt Lake City, Coeur d'Alene, and Sandpoint.

Services

  • SEO
  • GEO (AI search), SEO add-on
  • Google + Meta ads
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  • Custom builds + CRM
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  • All services

Industries

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  • Pest Control
  • Holiday Lighting
  • Window Washing
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Email Marketing
Marketing Consulting
All services
Platform
Portal overviewExplore the toolsThe map and reportPortal assistantFree review cardGlossary
Industries
Water Damage RestorationPest ControlHoliday LightingWindow WashingPlumbingHandyman ServicesAll industries
Case studiesLearnPricing
Client login
Run my visibility scan