ELECTRICAL · LEHI, UT

Panel upgrades and EV charger installs found across the Provo corridor

A Lehi-area electrician relying on a cousin doing cheap marketing that went nowhere. We built the footprint around the high-value work. In nine months the panel upgrade and EV charger calls started rolling in across the corridor.

The situation

Where they were when they hired us.

Revenue
~$50K/mo→~$125K/mo
Avg map rank
14.8→4.3
Monthly GBP calls
16→58
AI citations
0→8
  • Cheap, hands-off marketing that just sat there and produced nothing
  • No pages for the panel upgrade and EV charger work that actually pays
  • Map coverage was patchy across the fast-growing Provo corridor
  • Reviews did not reflect the volume of completed jobs

What we built

The specific playbook we ran.

Each piece maps to a part of the local SEO system. Follow a link to see how it works.

  • Landing pages for panel upgrades, EV chargers, and rewiring intent
  • Google Business Profile rebuild with weekly location-targeted posts
  • Review request automation timed to job completion
  • Citation cleanup and entity schema for the growing corridor
  • Monthly geo grid expansion across the Provo corridor

The geo grid

Red to green, zone by zone.

Two Local Search Grids for the same business: where the map sat at the start, and where it landed after 9 months. Illustrative data, not a specific client export.

Before TVI
Local Search Grid
Electrical Co., Provo area
Captured
Month 0
20+20+20+20+20+20+20+20+20+20+20+20+20+20+20+20+20+20+20+20+182017182020+20+20+20+191113151720+20+20+20+16139111820+20+20+20+171411131920+20+20+20+182017191620+20+20+20+20+20+20+20+20+20+20+20+20+20+20+20+20+20+20+20+
22.8Avg rank
0%Top-3 visibility
81Searches simulated
Top 3 4-7 8-12 13-19 20+
After 9 months
Local Search Grid
Electrical Co., Provo area
Captured
Month 9
118107910791188968579799468565910566248610777226481188335269899563575911689685710791189118107
7.2Avg rank
9%Top-3 visibility
81Searches simulated
Top 3 4-7 8-12 13-19 20+

The numbers

Twelve months of compounding.

Average map rank

Lower is better. The line climbs as the rank improves.

M1M12
Avg rank: 14.8 to 4.312 months

Monthly calls from Google

Calls attributed to the Google Business Profile each month.

M1M12
Monthly calls: 16 to 5812 months
  • Panel upgrade and EV charger calls now lead the new-job mix
  • Top-three coverage across the Lehi-to-Provo corridor
  • Dedicated pages for panel upgrades, EV chargers, and rewiring intent
  • Review velocity that finally matches the job volume
The cheap marketing just sat there. Now the calls are the upgrade and charger jobs I actually want, from all over the corridor.
Owner, Electrical

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